PROJECT

TORY BURCH ︎︎︎
SIGNATURE FRAGRANCE

CREDS

Agency: YARD NYC in collaboration with Shiseido
Style Director: Teng Phour
ECD: Stephen Niedzwiecki
Photographer: David Abrahams

ABOUT

We gave Tory Burch’s signature fragrance a modern update. Propped with key ingredients and top notes, we created a suite of assets inspired by Tory’s style: refreshingly chic, perfectly imperfect and surprisingly effortless.