PROJECT
ATHLETA ︎︎︎
ATHLETA ︎︎︎
SUIT UP
CREDS
Agency: YARD NYC
Creative Partner: Amy Thomas
ECD: Stephen Niedzwiecki
Directors: Eyeforce
DP: Arthur Neumeier
Photographers: Brian & Brent Bielmann
Production: Eyeforce
Editor: Ted Guard
Agency: YARD NYC
Creative Partner: Amy Thomas
ECD: Stephen Niedzwiecki
Directors: Eyeforce
DP: Arthur Neumeier
Photographers: Brian & Brent Bielmann
Production: Eyeforce
Editor: Ted Guard
ABOUT
Suiting up means different things to different women. For lifeguards, it means comfort and coverage from dawn to dusk. For kiteboarders, it’s pieces that are breathable and bendable when crushing waves. For the professional cliff diver, well, everything needs to stay in place. In this campaign, we invited women everywhere to suit up and own their bodies, move with ease and take on summer with no regrets.
Suiting up means different things to different women. For lifeguards, it means comfort and coverage from dawn to dusk. For kiteboarders, it’s pieces that are breathable and bendable when crushing waves. For the professional cliff diver, well, everything needs to stay in place. In this campaign, we invited women everywhere to suit up and own their bodies, move with ease and take on summer with no regrets.
