CREDS

Agency: YARD NYC
Creative Director: Teng Phour
ECD: Stephen Niedzwiecki
Director & Photographer: Laura Coulson
DP: Robbie Corral
Stylist: Beth Fenton
Hair: Rachel Lee Wright
Production: LOLA

ABOUT

To continue to define the brand’s distinct point of view, we created a suite of assets that would bring forward an evolved version of the brand platform, the ‘Power of She’. Set against expansive landscapes, celebrating natural movement and authentic connections amongst real women, the work underscores the limitless journey we all embark on when we move forward in our well-being together.